I've got a secret crush on the Toyota Prius. But $30K Canadian is pretty steep. You shouldn't fool yourself into thinking that you're going to save a lot of cash on fuel savings. For sure, the Prius gets about 2x or better mileage than my existing Hyundai, but that only amounts to about $480/yr. I admit that the purchase of this vehicle would still be an emotional purchase. I think it's a cool car. Fight the urge... fight it...